Information Systems and Neuroscience pp 59-64
Foreign Live Biofeedback: Using Others’ Neurophysiological Data
- Cite this paper as:
- Hawlitschek F., Teubner T., Lux E., Adam M.T.P. (2015) Foreign Live Biofeedback: Using Others’ Neurophysiological Data. In: Davis F., Riedl R., vom Brocke J., Léger PM., Randolph A. (eds) Information Systems and Neuroscience. Lecture Notes in Information Systems and Organisation, vol 10. Springer, Cham
Advances in sensor technology and real-time analysis of neurophysiological data have enabled the use of live biofeedback in information systems and the development of neuro-adaptive information systems. In this article, we transfer this notion to the use of foreign neurophysiological data. We sketch out an experimental approach and research model for investigating the impact of such foreign data in a trust scenario. We argue that foreign live biofeedback may be a powerful means to establish social presence and thus trust among the parties. Moreover, we discuss controversies such technology is likely to raise and sketch out potential strategies for IS service providers in this regard.