Organizational Learning as a Strategic Tool: Operationalizing an Index of Learning

  • A. Coskun Samli
  • Scott Fisher
Conference paper
First Online:
Part of the Developments in Marketing Science: Proceedings of the Academy of Marketing Science book series (DMSPAMS)

Abstract

This paper makes a distinction between organizational learning and learning organizations. An index is constructed to determine how much an organization learns.

Keywords

Knowledge Management Organizational Learning Corporate Culture Organizational Knowledge Harvard Business Review 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
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Copyright information

© Academy of Marketing Science 2015

Authors and Affiliations

  • A. Coskun Samli
    • 1
  • Scott Fisher
    • 1
  1. 1.SpringfieldUSA

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