Abstract
Innovation has been recognized and widely acknowledged as one of the main drivers of the knowledge society. In order to achieve sustainability and development companies get involved in different types of innovation (i.e. Closed innovation, Open innovation). Also, there are different areas of innovation that should be considered by companies (i.e. products, technologies, organization, services). This paper aims to evaluate different internal (i.e. Closed innovation) and external (i.e. Open innovation) sources of innovation ideas based on the importance of different innovation areas. For this purpose, data taken from European Manufacturing Survey are used. For evaluation of various innovation idea sources Preference Ranking Organization Method for Enrichment Evaluations (PROMETHEE) was employed. Empirical results revealed that manufacturing companies are more oriented towards internal sources of innovation ideas. More specifically, CEO/management of a company represents the most important internal source of ideas for innovation, while customers represent the most important external source of ideas for innovation. Results presented in this paper could serve for strategic orientation of manufacturing companies that want to get involved in innovation activities.
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Medic, N., Anisic, Z., Marjanovic, U., Tasic, N., Lalic, B. (2020). Evaluation of Main Sources of Ideas for Innovation in Manufacturing Companies Using PROMETHEE Method. In: Anisic, Z., Lalic, B., Gracanin, D. (eds) Proceedings on 25th International Joint Conference on Industrial Engineering and Operations Management – IJCIEOM. IJCIEOM 2019. Lecture Notes on Multidisciplinary Industrial Engineering. Springer, Cham. https://doi.org/10.1007/978-3-030-43616-2_41
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