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The Experiential and Trans-Aesthetic Substance of Fashion and Design. Culture and Creative-Based Models and Processes

  • Maria Antonietta SbordoneEmail author
Chapter
Part of the Springer Series in Design and Innovation book series (SSDI, volume 1)

Abstract

The occurrence of phenomena characterized by ‘actuality’ is ceaseless, they are produced with trajectories that often escape the attempt to trace a general sense, even the identification of the characters that bring them together, the dynamics that pervades all activities and determines the capacity of absorption remain unknown. The essay reflects on the contemporary scenery of the activities aimed at the production of goods that are based on assumptions oriented to processes of diffused aestheticization of dailylife. It deals with production of tangible and intangible goods at the center of phenomena that cause aesthetic inflation favored by the current economic model that imposes an unquestionable change of paradigm; from a type of strong industrial capitalism to an aesthetic and emotional one define artist (Lipovetsky and Serroy in L’esthétisation due monde. Vivre à l’âge due capitalisme artiste. Editions Gallimard, Paris, 2013). It’s a paradoxical combination of the product from the double opposing nature that is played between the industrial production of mass consumption and the goods that communicates with the market, to adhere perfectly to the aesthetic-emotional needs of every consumer/user.

Keywords

Contemporary scenery Experiential and trans-aesthetic Fashion Design 

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Copyright information

© Springer Nature Switzerland AG 2020

Authors and Affiliations

  1. 1.Department of Architecture and Industrial Design (DADI)Università Della Campania Luigi VanvitelliAversa (CE)Italy

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