Evaluations on Cooking Shows

  • Kelsi MatwickEmail author
  • Keri Matwick


Drawing on legitimation theory (Van Leeuwen 2008), media discourse analysis (Thornborrow 2016), and performance (Goffman 1959), this chapter examines evaluations used on three cooking show genres on Food Network: how-to with a solo host (Brunch @ Bobby’s; Barefoot Contessa; The Pioneer Woman), travel with a solo host and ordinary participants (Diners, Drive-ins and Dives), and competition with multiple participants—host, judges, and contestants (Chopped). In each context, dishes are tasted and described by celebrity chefs, whose evaluation of their own dish or the dish of others, gives reason for watching the show. This “celebrity expertise” is legitimized on the show with reference to tradition, expertise, and morals, and is supported by the presence of non-celebrities, or ordinary people who provide “ordinary expertise.” Thus, cooking shows present a unique context in which participants construct beliefs about food that are conveyed in the media discourse and interaction.


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Copyright information

© The Author(s) 2019

Authors and Affiliations

  1. 1.College of Journalism and CommunicationsUniversity of FloridaGainesvilleUSA
  2. 2.School of HumanitiesNanyang Technological UniversitySingapore

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