Conceptual and Empirical Exploration

  • Ann-Kathrin Veenendaal
Part of the Contributions to Management Science book series (MANAGEMENT SC.)


An empirical analysis of the development of rule-breaking behavior leads to the choice of sports as the most promising domain. Selection criteria like the availability of cases and data, assumed degree of insight, and transfer potential privilege it over business and other domains. Within the sports domain, strict criteria of rule-breaking narrow the qualifying cases to eight: the Fosbury Flop in the High Jump, the Flip Turn in Backstroke Swimming, the O’Brien Shift in the Shot Put, the Skate Skiing Technique in Cross-Country Skiing, the Forward Seat in Equestrian Jumping, the Jump Shot in Basketball, the V-Style in Ski Jumping, and the Dolphin Kick in Butterfly Swimming. Based on secondary data, the eight cases are analyzed in depth individually and for cross-case commonalities. The resulting lessons learned are summarized in eight distinct narratives and 21 characteristics that contributed to successful rule-breaking behavior.


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Copyright information

© Springer Nature Switzerland AG 2019

Authors and Affiliations

  • Ann-Kathrin Veenendaal
    • 1
  1. 1.Steinbeis University BerlinBerlinGermany

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