What Are Self-improvement Books?
This chapter begins by presenting characteristics of self-improvement books, the data that will be used throughout the book to illustrate the role of language in creating and maintaining ideology. The focus then moves to a presentation of the origins of self-improvement books and ideologies that influenced the genre. Reasons for reading and writing these books are then explored, drawing on the research literature and interview data. The discussion considers the perspectives of writers, regular readers, and non-regular readers of the genre.
KeywordsCharacteristics of self-improvement books Origins of self-improvement books Purposes of reading self-improvement books Purposes of writing self-improvement books
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