Echo Chambers vs Opinion Crossroads in News Consumption on Social Media
Social media are often conceived as a mechanism of echo-chamber formation. In this paper we show that in the Russian context this effect is limited. Specifically, we show that audiences of media channels represented in the leading Russian social network VK, as well as their activities, significantly overlap. The audience of the oppositional TV channel is connected with the mainstream media through acceptable mediators such as a neutral business channel. We show this with the data from the VK pages of twelve leading Russian media channels and seven millions users.
KeywordsSocial media Social network analysis TV Echo-chamber
The reported study was funded by RFBR according to the research project № 18-011-00997 A.
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