Guilt as Keystone Emotion for Environmental Communication

  • Tim JensenEmail author
Part of the Palgrave Studies in Media and Environmental Communication book series (PSMEC)


This chapter introduces how guilt, as a keystone emotion for environmental communication, exerts a cascading influence on the composition and navigation of affective and rhetorical ecologies. It outlines the book’s call for a richer understanding of environmental guilt and its collective dimensions, as well as the challenges presented in doing so. I propose an ecological approach to the study of guilt—in both metaphorical and material terms—because through improved engagement with environmental guilt we can be more effective in addressing our ecological crisis.


Environmental guilt Rhetorical ecologies Environmental communication Affect Emotion Public feelings 

Copyright information

© The Author(s) 2019

Authors and Affiliations

  1. 1.School of Writing, Literature, and FilmOregon State UniversityCorvallisUSA

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