Characterizing the Speaker
This chapter is devoted to the craft of characterizing the speaker. To write a speech that fits the speaker and that the speaker is comfortable in delivering, the speechwriter must observe the speaker’s personality. The concern for characterizing the speaker’s personality influences the speech as a whole, and the speechwriter writing a speech for somebody else therefore needs to consider both argument and style in an individual light. After presenting approaches to characterization in classical rhetoric, we introduce a method for creating believable character based on analysis of the speakers’ individual style, preferred way or arguing, and intellectual and physical capacity.