Task-Driven Webpage Saliency

  • Quanlong Zheng
  • Jianbo Jiao
  • Ying CaoEmail author
  • Rynson W. H. Lau
Conference paper
Part of the Lecture Notes in Computer Science book series (LNCS, volume 11218)


In this paper, we present an end-to-end learning framework for predicting task-driven visual saliency on webpages. Given a webpage, we propose a convolutional neural network to predict where people look at it under different task conditions. Inspired by the observation that given a specific task, human attention is strongly correlated with certain semantic components on a webpage (e.g., images, buttons and input boxes), our network explicitly disentangles saliency prediction into two independent sub-tasks: task-specific attention shift prediction and task-free saliency prediction. The task-specific branch estimates task-driven attention shift over a webpage from its semantic components, while the task-free branch infers visual saliency induced by visual features of the webpage. The outputs of the two branches are combined to produce the final prediction. Such a task decomposition framework allows us to efficiently learn our model from a small-scale task-driven saliency dataset with sparse labels (captured under a single task condition). Experimental results show that our method outperforms the baselines and prior works, achieving state-of-the-art performance on a newly collected benchmark dataset for task-driven webpage saliency detection.


Webpage analysis Saliency detection Task-specific saliency 



We thank the anonymous reviewers for their insightful comments. We also thank NVIDIA for donation of a Titan X Pascal GPU card.

Supplementary material

474202_1_En_18_MOESM1_ESM.pdf (8.3 mb)
Supplementary material 1 (pdf 8518 KB)


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Copyright information

© Springer Nature Switzerland AG 2018

Authors and Affiliations

  1. 1.Department of Computer ScienceCity University of Hong KongHong KongHong Kong
  2. 2.University of Illinois at Urbana-ChampaignUrbanaUSA

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