Understanding Financial Implications of Strategy

Chapter

Abstract

In order to understand financial implications of a certain market strategy it is necessary to analyse the revenue stream that is generated (the way a company makes money, the company’s income) besides the existing strategy cost structure (monetary consequences of the means employed in the current business model). We will now discuss these topics and will once again present a case study for the reader to appreciate the type of information that the modeller may find and use when modelling financial aspects of the supply chain.

Keywords

Price Option Supply Chain Management Price Strategy Price Decision Target Market 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
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© Springer-Verlag London Limited 2010

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