Food Safety = Behavior pp 5-8 | Cite as
Getting Your Foot in the Door for Food Safety
Chapter
Abstract
If I told you that there was a simple behavioral science technique that, if applied strategically, could significantly enhance your ability to influence others to comply with your requests, would you be interested?
References
- Cialdini RB (1993) Influence: the psychology of persuasion. Revised edn. William Morrow and Company, Inc, New York.Google Scholar
- Freedman JL, Fraser SC (1966) Compliance without pressure: the foot-in-the-door technique. J Pers Soc Psychol 4:195–202.Google Scholar
Copyright information
© Springer Science+Business Media New York 2015