Hiring, Promoting, and Letting People Go

  • Peter S. Cohan


When a venture is getting off the ground, one of the CEO’s most important jobs is to recruit, motivate, promote and let people go. As I discussed in Chapter  5, the jobs those people do become more specialized as the company scales. In this chapter, I’ll examine who CEOs hire, promote, and let go and how they make and implement these choices. The case studies I offer in this chapter reveal four general principles for hiring, promoting, and letting people go as a company grows:

Copyright information

© Peter S. Cohan 2019

Authors and Affiliations

  • Peter S. Cohan
    • 1
  1. 1.MarlboroughUSA

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