Supporting Preventive Healthcare with Persuasive Services

Part of the Healthcare Delivery in the Information Age book series (Healthcare Delivery Inform. Age)


National healthcare systems are increasingly supporting preventive measures to prevent diseases or lower their severity in order to avoid eventual high costs of acute medical treatment. Compared to other medical treatments, the effectiveness of preventive measures highly depends on patients’ participation and compliance over a long period of time. Since patients cannot be monitored 24 h per day, the effectiveness of preventive care depends on the compliance how well patients follow the preventive behavior in their daily life.

The chapter at hand provides an overview which services have a highly positive impact on the user rating in mobile preventive applications. It shows how an application should be designed in order to be accepted by the user. In order to support preventive behavior, persuasive mobile technology has been applied in various projects.

In a first step, a classification framework is built by summarizing distinct persuasive services developed in research projects. The extracted categories are used as a basis to review existing mobile applications. As a result, a summary of existing mobile applications and their included persuasive services is generated. Based on the evaluation of the applications, the influence of distinct persuasive services on the acceptance is analyzed. The knowledge is used to build persuasive applications that contain services which are leading to a higher acceptance.


Persuasive services Persuasive mobile applications Mobile solutions User acceptance 


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Copyright information

© Springer Science+Business Media New York 2014

Authors and Affiliations

  1. 1.Institute of Information SystemsUniversity Erlangen-NürnbergNürnbergGermany

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