A Slice of the World

  • Lene NielsenEmail author
Part of the Human–Computer Interaction Series book series (HCIS)


The starting point when working with personas is knowledge about the users. Step 1: Collection of data covers how you get information about the users, what data is, and how you analyse the data. These are some of the questions you must deal with when designing surveys. You must also consider, whether the data material is of sufficient quality to deduct assumptions on what makes users different from each other.


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Copyright information

© Springer-Verlag London Ltd., part of Springer Nature 2019

Authors and Affiliations

  1. 1.Department of Business ITIT University of CopenhagenCopenhagenDenmark

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