Eric Sink on the Business of Software pp 223-231 | Cite as
Magazine Advertising Guide for Small ISVs
Chapter
Two things you need to know about me: First, I believe magazine advertising is a terrible way for a small ISV to do marcomm. Second, my company spends hundreds of thousands of dollars every year on magazine advertising. Someday I’ll figure out how to reconcile those two facts. In the meantime, feel free to call me a hypocrite.
Keywords
Print Advertising Marketing Firm Magazine Advertising Sport Illustrate Rate Card
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
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Copyright information
© Eric Sink 2006