Kansei Engineering: Methodoly to the Project Oriented for the Costumers

  • Viviane Gaspar Ribas El Marghani
  • Natália Sgarbi Salata
  • Ana Claudia Gabardo
Conference paper
Part of the Advanced Concurrent Engineering book series (ACENG)


Thus, this work presents an original contribution to discussion on the topic. Initially, he discusses what the literature shows about the subject and then focuses on what types of KE exist to be exploited. The survey sought information from the major bases of research papers available, and using it to bibliographic sources and database platforms available in academic pursuit (CAPES Periodicals) on the subject. This paper intends to make a characterization of the theme KE and through it provide an understanding of the breadth of the subject. Despite the rather ambitious goal, the aim is to bring the subject up for discussion, so that academics and practitioners together to reflect on this important subject, find better alternatives for interaction and look for appropriate ways of spreading this topic in the country. The research result is presented below, the text is structured so the initial highlight the context of KE, their definitions and basic guidelines, the existing types of KE.


Kansei Engineering Method of design Customer in Process 


Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.


  1. 1.
    Schütte, Simon. Designing Feelings into Products. Integrating Kansei Engineering Methodology in Product Development. Linköping Studies in Science and Technology. Thesis No. 946, ISBN: 91-7373-347-4 ISSN: 0280-7971, 2002.Google Scholar
  2. 2.
    Salocchi, Claudio. Gemma Gioielli. 2004. [Online] Available from URL: <http://www.gemmagioielli.com/inglese/index.htm.>. [Accessed 2004 May 26th].
  3. 3.
    Nagamachi, M., 1999. Kansei engineering. In: Karwowski, W., Morris, W.S. (Eds.), The Occupational Ergonomics Handbook. CRC Press, New York, pp. 0–2 (Chapter 102).Google Scholar
  4. 4.
    Imamura, K., J. Nomura, et al. (1997). An Application of Virtual Kansei Engineering to Kitchen Design. Kansei Engineering 1. M. Nagamachi. Kure, Kaibundo Publishing co.,LTD: 63-68.Google Scholar
  5. 5.
    Plomp R, Levelt WJM. Tonal consonance and critical bandwidth, J Acoustical Society of America, 1965; 38: 548-560.CrossRefMathSciNetGoogle Scholar
  6. 6.
    Kameoka A, Kuriyagawa M. Consonance theory part 1: Consonance of dyads, J Acoustical Society of America, 1965; 45: 1451-1459.CrossRefGoogle Scholar
  7. 7.
    Sethares WA. Local consonance and the relationship between timbre and scale. J Acoustical Society of America, 1993; 94(3): 1218-1228.Google Scholar
  8. 8.
    Nagamachi, M., 2002, Application of kansei engineering and concurrent engineering to a cosmetic product. Proceedings of the ERGON-AXIA.Google Scholar
  9. 9.
    Nishino, T., 1999. HousMall: an application of kansei engineering to house design consultation. Proceedings of the International Conference of TQM and Human Factors, pp. 349–354.Google Scholar
  10. 10.
    Hsiao, Shih-Wen; Chiu, Fu-Yuan Chiu; Lu, Shu-Hong. Product-form design model based on genetic algorithms. nternational Journal of Industrial Ergonomics 40 (2010) páginas 237-246. Taiwan.Google Scholar
  11. 11.
    Hong, S.W., Han, S.H., Kim, K.J., 2008. Optimal balancing of multiple affective satisfaction dimensions: a case study on mobile phones. International Journal of Industrial Ergonomics 38 (3e4), 272e279.Google Scholar
  12. 12.
    Pine, B.J., 1993. Mass Customization: The New Frontier in Business Competition.Harvard Business School Press, Boston. (Pine, 1993).Google Scholar
  13. 13.
    Hsiao, S.W., Chiu, F.Y., Chen, C.S., 2008. Applying aesthetics measurement to product design. International Journal of Industrial Ergonomics 38 (11), 910e920. (Hsiao et al. 2008).Google Scholar
  14. 14.
    Chang, C.-C., 2008. Factors influencing visual comfort appreciation of the product form of digital cameras. International Journal of Industrial Ergonomics 38 (11), 1007e1016.Google Scholar
  15. 15.
    Ramirez, Artacho; Mas, Diego Marzal, Alcaide., 2008. Influence of the mode of graphical representation on the perception of product aesthetic and emotional features: an exploratory study. International Journal of Industrial Ergonomics 38 (11), 942e952.(Artacho-Ramirez et al., 2008)Google Scholar
  16. 16.
    Durkin, J. & Durkin, J. Expert Systems – design and development. New York, Prentice Hall, 1998.Google Scholar
  17. 17.
    Pahl, G. & Beitz, W. Engineering Design – a systematic approach. Translated by Ken Wallace and Lucienne Blessing. Berlin, Springer Verlag, 1996.Google Scholar
  18. 18.
    VDI-GKE (Verein Deutscher Ingenieure – professional engineers’ body). VDI Guideline 2221, systematic approach to the design of technical systems and products. Dusserdorf, VDI Verlag, 1987.Google Scholar
  19. 19.
    Ullman, D. 1997. The Mechanical Design Process. McGraw-Hill, New York.Google Scholar

Copyright information

© Springer-Verlag London Limited  2011

Authors and Affiliations

  • Viviane Gaspar Ribas El Marghani
    • 1
  • Natália Sgarbi Salata
    • 1
  • Ana Claudia Gabardo
    • 1
  1. 1.University of Federal of ParanáCuritibaBrazil

Personalised recommendations