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Design as a Perception-in-Action Process

  • Katja Tschimmel
Conference paper

Abstract

Design thinking is thinking in variety and in new semantic and material combinations. To think about the possibilities, the designer needs to liberate himself from routines of perception. This liberation is the basis for all innovative design. Taking into account the dominant role of a deliberately orientated perception in the creative design process, we consider design as a Perception-in-Action Process. The name of our model is based on the methodological design paradigm proposed by Schön, the ‘Reflective Practice’ with it’s Reflection-in-Action Process. The Perception-in-Action Process is divided into five procedures which are not linear but intersecting each other: the perception of the task, the perception of a new perspective, the perception of new semantic combinations, the perception in prototyping and the perception of users’ reaction. At the end of the paper we will identify some strategies to develop students’ perception in design education.

Keywords

design cognition perception in design constructivism creative process methodological paradigms design education 

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Copyright information

© Springer-Verlag London Limited 2011

Authors and Affiliations

  • Katja Tschimmel
    • 1
  1. 1.Escola Superior de Artes e Design (ESAD)PortoPortugal

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