The Discourse of a Large Scale Organizational Transformation: The Reengineering of IBM, 1989–1994

  • Emmanuel Monod
  • Duane Truex
  • Richard Baskerville
Chapter
Part of the IFIP — The International Federation for Information Processing book series (IFIPAICT, volume 110)

Abstract

Stakeholder agency theory helps to identify six forms of discourse in a case of organizational transformation. These discourses arise in the relationship between actors and six other organizational dimensions: stakeholders, management systems, performance management, IS development methods, organizational transformation methods, and the target structure of transformation. An analysis of the executive discourse in this case exposes the process by which voices from other discourses are heard during organizational transformation.

Keywords

Organizational Actor Customer Relationship Management Middle Manager Total Quality Management Organizational Transformation 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© IFIP International Federation for Information Processing 2003

Authors and Affiliations

  • Emmanuel Monod
    • 1
  • Duane Truex
    • 2
  • Richard Baskerville
    • 3
  1. 1.University of NantesNantesFrance
  2. 2.Florida International UniversityMiamiUSA
  3. 3.Georgia State UniversityAtlantaUSA

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