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Erstellung neuer Geschäftsmodelle für IKT-basierte, personenbezogene Dienstleistungssysteme

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Service Business Development

Zusammenfassung

Im Rahmen dieses Beitrags wird die Frage beantwortet, wie Geschäftsmodelle erstellt werden können, die es ermöglichen, IKT-basierte Services in personenorientierten Dienstleistungssystemen zu vermarkten. Dafür wurde im Bereich der Freiwilligenarbeit ein Aktionsforschungsprojekt durchgeführt, bei dem ein systematischer und wiederholbarer Geschäftsmodellentwurfsprozess entwickelt und evaluiert wurde. Dieser Prozess soll die Erweiterung von Geschäftsmodellen zur Unterstützung von IKT-gestützten Dienstleistungsinnovationen in personenorientierten Dienstleistungssystemen fördern und ihren kommerziellen Erfolg erleichtern.

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Authors and Affiliations

  1. Institut Wirtschaftsinformatik, Universität St. Gallen, St. Gallen, Schweiz

    Stefan Kleinschmidt, Philipp Ebel, Christoph Peters & Jan Marco Leimeister

Authors
  1. Stefan Kleinschmidt
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  2. Philipp Ebel
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  3. Christoph Peters
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  4. Jan Marco Leimeister
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Corresponding author

Correspondence to Jan Marco Leimeister .

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Editors and Affiliations

  1. Universität Basel, Schweiz Wirtschaftswissenschaftliche Fakultät Lehrstuhl für Marketing und Unternehmensführung , Honorarprofessor an der Technischen Universität München , Basel, Schweiz

    Manfred Bruhn

  2. Lehrstuhl für Dienstleistungsmanagement, Universität Hohenheim, Stuttgart, Deutschland

    Karsten Hadwich

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© 2018 Springer Fachmedien Wiesbaden GmbH, ein Teil von Springer Nature

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Kleinschmidt, S., Ebel, P., Peters, C., Leimeister, J.M. (2018). Erstellung neuer Geschäftsmodelle für IKT-basierte, personenbezogene Dienstleistungssysteme. In: Bruhn, M., Hadwich, K. (eds) Service Business Development. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-22426-4_16

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  • DOI: https://doi.org/10.1007/978-3-658-22426-4_16

  • Publisher Name: Springer Gabler, Wiesbaden

  • Print ISBN: 978-3-658-22425-7

  • Online ISBN: 978-3-658-22426-4

  • eBook Packages: Business and Economics (German Language)

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