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A Deep Approach for Multi-modal User Attribute Modeling

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Part of the book series: Lecture Notes in Computer Science ((LNISA,volume 10538))

Abstract

With the explosive growth of user-generated contents (e.g., texts, images and videos) on social networks, it is of great significance to analyze and extract people’s interests from the massive social media data, thus providing more accurate personalized recommendations and services. In this paper, we propose a novel multimodal deep learning algorithm for user profiling, dubbed multi-modal User Attribute Model (mmUAM), which explores the intrinsic semantic correlations across different modalities. Our proposed model is based on Poisson Gamma Belief Network (PGBN), which is a deep learning topic model for count data in documents. By improving PGBN, we succeed in addressing the problem of learning a shared representation between texts and images in order to obtain textual and visual attributes for users. To evaluate the effectiveness of our proposed method, we collect a real dataset from Sina Weibo. Experimental results demonstrate that the proposed algorithm achieves encouraging performance compared with several state-of-the-art methods.

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Notes

  1. 1.

    http://www.weibo.com.

  2. 2.

    http://www.pinterest.com.

  3. 3.

    https://github.com/fxsjy/jieba.

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Acknowledgments

This work was supported in part by the National Natural Science Foundation of China under Project 61572108 and Project 61502081, the National Thousand-Young-Talents Program of China, and the Fundamental Research Funds for the Central Universities under Project ZYGX2014Z007 and Project ZYGX2015J055.

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Huang, X., Yang, Z., Yang, Y., Shen, F., Xie, N., Shen, H.T. (2017). A Deep Approach for Multi-modal User Attribute Modeling. In: Huang, Z., Xiao, X., Cao, X. (eds) Databases Theory and Applications. ADC 2017. Lecture Notes in Computer Science(), vol 10538. Springer, Cham. https://doi.org/10.1007/978-3-319-68155-9_17

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  • DOI: https://doi.org/10.1007/978-3-319-68155-9_17

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