Strategic Reinvention in Popular Culture

The Encore Impulse

  • Authors
  • Richard Pfefferman

Table of contents

  1. Front Matter
    Pages i-xiii
  2. Introduction: The Encore Impulse

    1. Richard Pfefferman
      Pages 1-4
  3. Encore Worthiness: Identifying the Cherished Essence of the Original

    1. Front Matter
      Pages 5-5
    2. Richard Pfefferman
      Pages 7-19
    3. Richard Pfefferman
      Pages 21-44
  4. Encore Vitality: Factoring in the New Place and Time

    1. Front Matter
      Pages 45-45
    2. Richard Pfefferman
      Pages 47-67
    3. Richard Pfefferman
      Pages 69-78
  5. Encore Spirit: Presenting as Authentic

    1. Front Matter
      Pages 79-79
    2. Richard Pfefferman
      Pages 81-93
  6. Encore Punch: Conveying Relevant Meaning

    1. Front Matter
      Pages 95-95
    2. Richard Pfefferman
      Pages 97-112
    3. Richard Pfefferman
      Pages 113-125
  7. Encore Endurance: Tapping into Universal Themes and Classic Schemes

    1. Front Matter
      Pages 127-127
    2. Richard Pfefferman
      Pages 129-146
    3. Richard Pfefferman
      Pages 147-159
  8. Conclusion: The Art of Strategic Reinvention

    1. Richard Pfefferman
      Pages 161-165
  9. Back Matter
    Pages 167-244

About this book

Introduction

Not all original works invoke the encore impulse in their audiences. Those that do generally spawn replications - sequels, spin-offs, or re-makes. This book presents a theory of why some replications succeed and others fail across genres and media.

Keywords

culture history history of literature media

Bibliographic information

  • DOI https://doi.org/10.1057/9781137373199
  • Copyright Information Palgrave Macmillan, a division of Nature America Inc. 2013
  • Publisher Name Palgrave Macmillan, New York
  • eBook Packages Palgrave Media & Culture Collection
  • Print ISBN 978-1-349-47650-3
  • Online ISBN 978-1-137-37319-9
  • About this book