© 2013

Changing the Rules of the Game

Economic, Management and Emerging Issues in the Computer Games Industry

  • Sabine Hotho
  • Neil McGregor
Palgrave Macmillan

About this book


The computer games industry is one of the most vibrant industries today whose potential for growth seems inexhaustible. This book adopts a multi-disciplinary approach and captures emerging trends as well as the issues and challenges faced by businesses, their managers and their workforce in the games industry.


business business models computer computer game creativity Internet management risk management

Editors and affiliations

  • Sabine Hotho
    • 1
  • Neil McGregor
    • 1
  1. 1.Dundee Business SchoolUniversity of Abertay DundeeUK

About the editors

Professor Sabine Hotho is Professor in Strategic and Change Management and Head of the Dundee Business School at the University of Abertay Dundee, UK. She has published in the fields of critical management, public sector management and change management. Her current research addresses the organizational and management practices in the digital games industry.

Neil McGregor graduated with a BA(Hons) in Economics and an MSc in Accounting and Finance from Stirling University, UK. He has worked at Abertay University for 20 years, before which he was employed at Loughborough University Business School. Neil is currently Division Leader in Accounting, Finance and Economics within the Dundee Business School. In his time at Abertay he has also been Director of the Tayside Economic Research Centre, Scottish Economic Research Centre and the Lothian Labour Market Unit. He has worked on a range of consultancy and research projects including contributions to the Council for Industry and Higher Education research into links between HEIs and the computer games industry in the UK.

Bibliographic information