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Palgrave Macmillan

Consumption, Globalization and Development

  • Book
  • © 2000

Overview

Authors:
  1. Jeffrey James

    1. Tilburg University, The Netherlands

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Table of contents (8 chapters)

  1. Front Matter

    Pages i-ix
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  2. Introduction

    1. Introduction

      • Jeffrey James
      Pages 1-7

  4. Countervailing Influences over Patterns of Global Consumption

    1. Front Matter

      Pages 103-103
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    2. Can Appropriate Products Capture Mass Markets in a Globalizing World? a Case Study from India

      • Jeffrey James
      Pages 105-121

    3. Cultural Advantage Reversal: the Case of Telenovelas in Brazil

      • Jeffrey James
      Pages 122-130

    4. Globalization and the Potential for Social Marketing in Developing Countries

      • Jeffrey James
      Pages 131-139

  5. Back Matter

    Pages 141-142
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Keywords

About this book

This volume is concerned with the complexities of the relationship between globalization and different groups of consumers in developing countries. Globalization, it is argued, can yield frustration and disappointment as well as welfare gains for consumers; it may, but does not necessarily, displace local products and via the rapid recent expansion of the mass media, it offers policy-makers new opportunities to deal with acute social problems.

Authors and Affiliations

  • Tilburg University, The Netherlands

    Jeffrey James

About the author

JEFFREY JAMES is Professor of Development Economics at Tilburg University in The Netherlands. He was previously Assistant Professor of Economics at Boston University, USA; Staff Member in the Technology and Employment Branch, ILO, Geneva; and Research Fellow, Queen Elizabeth House, Oxford. His many books in this area include Economics of New Technology in Developing Countries (with Francis Stewart); Technology, Institutions and Government Policies (with S.Watanabe); The State, Technology and Industrialization in Africa: The Transition to Egalitarian Development (with Keith Griffin); and Technological Systems and Development (with Haider A.Khan).

Bibliographic Information

  • Book Title: Consumption, Globalization and Development

  • Authors: Jeffrey James

  • DOI: https://doi.org/10.1057/9780230510951

  • Publisher: Palgrave Macmillan London

  • eBook Packages: Palgrave Economics & Finance Collection, Economics and Finance (R0)

  • Copyright Information: Palgrave Macmillan, a division of Macmillan Publishers Limited 2000

  • Hardcover ISBN: 978-0-333-77266-9Published: 19 April 2000

  • Softcover ISBN: 978-1-349-41571-7Published: 01 January 2000

  • eBook ISBN: 978-0-230-51095-1Published: 19 April 2000

  • Edition Number: 1

  • Number of Pages: IX, 142

  • Topics: Development Economics, Sociology, general, Globalization

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