About this book
Effective reactions to climate change require collective, ultimately global, responses. Susanna Priest makes this argument eloquently and, through an adept evidentiary look at journalistic and strategic communication processes, sets the stage for building a strong societal demand for climate solutions.
Sharon Dunwoody, Evjue-Bascom Professor Emerita of Journalism and Mass Communication, University of Wisconsin-Madison
***Communication and other social processes are the essence of science, and Susanna Priest applies that principle to communication about climate science. She makes a strong argument that we will only achieve successful climate communication when we recognize the collective, communal nature of climate knowledge. Individual knowledge and actions aren't enough; we must adapt communication research and action to focus on climate change as a social problem.
Bruce V. Lewenstein, Professor of Science Communication and Chair, Department of Science & Technology Studies, Cornell University
Susanna Priest provides a concise but comprehensive look at climate change communication. This book provides an invaluable overview of relevant research and theory, from cognitive processes to social dynamics, and makes a compelling argument that we need to cultivate critical science literacy among citizens of today’s politically charged, media-saturated societies. Her insights should prove useful to both science communicators and science communication researchers.
William Evans, Professor, Department of Journalism and Creative Media, University of Alabama