About this book
American ideals and models feature prominently in the master narrative of post-war European consumer societies. This book demonstrates that Europeans did not appropriate a homogenous notion of America, rather post-war European consumption was a process of selective appropriation of American elements.
Consumption technology americanization Europe USA postwar transnational history Familie liberty society
Palgrave Macmillan, a division of Macmillan Publishers Limited 2015
Palgrave Macmillan, London
Palgrave History Collection
Buy this book on publisher's site