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Changing the Rules of the Game

Economic, Management and Emerging Issues in the Computer Games Industry

  • Sabine Hotho
  • Neil McGregor

About this book

Introduction

The computer games industry is one of the most vibrant industries today whose potential for growth seems inexhaustible. This book adopts a multi-disciplinary approach and captures emerging trends as well as the issues and challenges faced by businesses, their managers and their workforce in the games industry.

Keywords

business business models computer computer game creativity Internet management risk management

Editors and affiliations

  • Sabine Hotho
    • 1
  • Neil McGregor
    • 1
  1. 1.Dundee Business SchoolUniversity of Abertay DundeeUK

Bibliographic information