Bringing Technology and Innovation into the Boardroom

Strategy, Innovation and Competences for Business Value

  • Authors
  • European Institute for Technology and Innovation Management

Table of contents

  1. Front Matter
    Pages i-xx
  2. Meeting the Challenge of Technology and Innovation

  3. Strategy: Using Technology and Innovation Strategically

  4. Competence: Building Up and Exploiting Technology Assets

    1. Front Matter
      Pages 165-165
    2. Jean-Philippe Escher, Hugo Tschirky
      Pages 237-254
    3. Geert Duysters, Arie Nagel, Ash Vasudevan
      Pages 255-268
    4. Jeff Butler
      Pages 269-291
  5. Innovation: Fostering and Managing the Innovation Process

    1. Front Matter
      Pages 295-295
    2. Cornelius Herstatt, Birgit Verworn
      Pages 326-346
    3. Cornelius Herstatt, Birgit Verworn
      Pages 347-372
    4. Cornelius Herstatt
      Pages 373-386
  6. Back Matter
    Pages 407-414

About this book


Europe is waking up to the challenge of technology and innovation. We see EU commitment to spend 3% of GDP on R&D, but who is thinking about how to spend? Who is thinking about technology management? Does the corporate board have the means to manage this spend? Should some percentage of the R&D be spent on improving technology and innovation management? This is where this book makes a contribution. It brings together the latest practice, research findings and thinking, presented in a way that addresses top management requirements. The goal is to secure the economic future of the firm, in the context of a sustainable industry and society. Using the ideas and methods in this book, the board can assess and improve its own ability to deal with the challenge of technology and innovation.


business General Management innovation innovation management management marketing organization strategic management strategy

Bibliographic information