© 2010

Childhood and Consumer Culture

  • David Buckingham
  • Vebjørg Tingstad

Part of the Studies in Childhood and Youth book series (SCY)

Table of contents

  1. Front Matter
    Pages i-xiii
  2. Introduction

    1. David Buckingham, Vebjørg Tingstad
      Pages 1-14
  3. History of Children’s Consumption

  4. Theory and Method in Research on Children’s Consumption

  5. Practices of Contemporary Marketers

  6. Social Contexts of Children’s Consumption

  7. Childhood Identities and Consumption

    1. Front Matter
      Pages 209-209

About this book


In recent years children have become an increasingly important consumer market, and there is growing concern about the 'commercialisation' of childhood. This book sheds light on these debates, offering new empirical data and challenging critical perspectives on children's engagement with consumer culture from a wide range of international settings.


Baby childhood children culture gender Generation identity Nation Passing youth

Editors and affiliations

  • David Buckingham
    • 1
  • Vebjørg Tingstad
    • 2
  1. 1.Institute of EducationUniversity of LondonUK
  2. 2.Norwegian University of Science and TechnologyNorway

About the editors

Daniel Thomas Cook, Rutgers University, USA Paul Bottomley, Cardiff Business School, UK Caitlyn Collins, University of Texas at Austin, USA Gary Cross, Pennsylvania State University, USA Nelly Elias, Ben-Gurion University of the Negev, Israel Michelle Janning, Whitman College, USA Ingunn Hagen, Norwegian University of Science and Technology, Norway Barbro Johansson, University of Gothenburg, Sweden Tora Korsvold, Norwegian University of Science and Technology, Norway Dafna Lemish, Tel Aviv University, Israel Lydia Martens, Keele University, UK Claudia Mitchell, McGill University, Canada Agnes Nairn, RSM Erasmus University, The Netherlands Øivind Nakken, Arctic Branding Ltd, Norway Johanne Ormrod, Psychologist, Denmark Mari Rysst, The National Institute for Consumer Research, Norway Håvard Skaar, Oslo University College, Norway Jacob Smith, University of Nottingham, UK Janet Wasko, University of Oregon, USA Randi Wærdahl, University of Oslo, Norway

Bibliographic information


'Childhood and consumption scholars from all corners will find some reward in perusing this book for intellectual treasure.' - Children & Society

'This definitive text is enriching and informative.' - Power and Education

"Childhood and Consumer Culture makes evident the vibrancy of studies in this field." - Journal of Consumer Culture