Sustainability Strategies

When Does It Pay to Be Green?

  • Authors
  • Renato¬†J.¬†Orsato

Part of the INSEAD Business Press Series book series (IBP)

Table of contents

  1. Front Matter
    Pages i-xxv
  2. Fundamentals

    1. Front Matter
      Pages 1-1
    2. Renato J. Orsato
      Pages 3-22
    3. Renato J. Orsato
      Pages 23-42
  3. Competitive Environmentalism

    1. Front Matter
      Pages 43-43
    2. Renato J. Orsato
      Pages 45-64
    3. Renato J. Orsato
      Pages 65-95
    4. Renato J. Orsato
      Pages 96-120
    5. Renato J. Orsato
      Pages 121-149
  4. Beyond Competition

    1. Front Matter
      Pages 151-151
    2. Renato J. Orsato
      Pages 153-192
    3. Renato J. Orsato
      Pages 193-208
  5. Back Matter
    Pages 209-243

About this book


By analysing the rationales for sustainability strategies, this book addresses a timely question for managers, academics and MBAs: 'when does it pay to be green?' Based on solid theoretical foundations and empirical research, it clarifies the elements involved in the formation and evaluation of sustainability strategies in firms.


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Bibliographic information