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Grand Designs

Consumer Markets and Home-Making

  • Aneta Podkalicka
  • Esther Milne
  • Jenny Kennedy

Table of contents

  1. Front Matter
    Pages i-xiii
  2. Aneta Podkalicka, Esther Milne, Jenny Kennedy
    Pages 1-30
  3. Aneta Podkalicka, Esther Milne, Jenny Kennedy
    Pages 31-50
  4. Aneta Podkalicka, Esther Milne, Jenny Kennedy
    Pages 51-69
  5. Aneta Podkalicka, Esther Milne, Jenny Kennedy
    Pages 71-85
  6. Aneta Podkalicka, Esther Milne, Jenny Kennedy
    Pages 87-105
  7. Aneta Podkalicka, Esther Milne, Jenny Kennedy
    Pages 107-132
  8. Aneta Podkalicka, Esther Milne, Jenny Kennedy
    Pages 133-142
  9. Back Matter
    Pages 143-177

About this book

Introduction

This is the first academic book to examine the long running hit series Grand Designs, which occupies a significant place in the popular imagination internationally. 

The authors apply an empirically grounded, critical perspective to the study of television to reveal how people use the program in their everyday lives. The emphasis on everyday uses and meanings combines creatively with understanding the program theoretically, textually and in terms of its production structures. This position challenges framings of the popular lifestyle and factual television genre that has been dominated by a neoliberal or governmentality perspective for many years. 

Presented by British designer and writer, Kevin McCloud, Grand Designs follows the progress of home owners as they embark on design, renovation and building projects at almost always dizzying scales of endeavour. Understanding the program as both a text to analyse and a site of material impact, the book draws on interviews with production members, home renovators, building practitioners and audiences, as well as references to associated media formats to provide contextual depth to the analysis. The authors argue that, as a cultural object, the program is both shaped by and enacts social discourses of home-making, design value and taste. Navigating public, commercial and promotional logics, Grand Designs sparks new forms of cultural production and consumer markets. 

Keywords

Sustainabiliy media communication home building renovation architecture innovation

Authors and affiliations

  • Aneta Podkalicka
    • 1
  • Esther Milne
    • 2
  • Jenny Kennedy
    • 3
  1. 1.School of Media, Film and JournalismMonash UniversityMelbourneAustralia
  2. 2.Department of Media and CommunicationSwinburne University of TechnologyMelbourneAustralia
  3. 3.School of Media and CommunicationRMITMelbourneAustralia

Bibliographic information