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Designing Emerging Markets

A Quantitative History of Architectural Globalisation

  • Book
  • © 2023

Overview

Authors:
  1. Giaime Botti

    1. Department of Architecture and Built Environment, University of Nottingham Ningbo China, Ningbo, China

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  • Maps the work of more than 1000 architectural firms from 20 countries in 20 emerging markets up to the present day
  • Displays data through multiple maps, graphs, and tables, which enrich the textual narrative
  • Features an innovative quantitative approach to the history of architecture with multi-disciplinary inputs

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Table of contents (10 chapters)

  1. Front Matter

    Pages i-xii
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  2. Introduction

    • Giaime Botti
    Pages 1-16

  4. Architectural Geographies of Globalisation

    1. Front Matter

      Pages 161-161
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    2. The Skyscraper: Go East, Go High, Go Hybrid

      • Giaime Botti
      Pages 163-248

    3. Art and Culture: Global Icons for the Starchitects

      • Giaime Botti
      Pages 249-292

    4. Megaevents: Dubious Legacies and Empty Shells

      • Giaime Botti
      Pages 293-329

    5. Dwelling: New Forms of Housing, New Forms of City

      • Giaime Botti
      Pages 331-382

    6. Workplace: The Office and Beyond the Office

      • Giaime Botti
      Pages 383-441

    7. Architecture for Leisure: Living the “Generic City”

      • Giaime Botti
      Pages 443-509

  5. Back Matter

    Pages 511-541
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Keywords

About this book

This book offers a unique glance into the process of globalisation of the architectural practice during the last three decades through the lenses of innovative methodologies in architectural history based on quantitative data. Focusing on the golden age of globalisation (1990-2019), it investigates the transnational work of more than one thousand architectural firms of different business models from Europe, North America, and the Asia-Pacific in a broad sample of emerging markets: Mainland China, South-East Asia, India, the Persian Gulf, Sub-Saharan Africa, Russia and Kazakhstan, and Latin America. In the book, different thematic geographies are presented to explore the global scope of the contemporary profession, examine significant projects and the structural conditions behind them, and reveal the debates that such works generated. Understanding the global agency of design firms in emerging markets also becomes a way to study different market conditions, modes of production, and architectural trends comparatively and to highlight the shifts that occurred in the profession over the last few decades. The use of quantitative methodologies produces a novel and updated narrative on contemporary architecture in emerging markets grounded in quantitative data rather than in preassumptions and purely qualitative interpretations. Richly illustrated, this book is further enhanced by an ample set of maps, graphs, and tables to visualise data better.

Authors and Affiliations

  • Department of Architecture and Built Environment, University of Nottingham Ningbo China, Ningbo, China

    Giaime Botti

About the author

Giaime Botti, Ph.D. in Architecture from Politecnico di Torino, is an Assistant Professor in Architecture at the University of Nottingham Ningbo China and the BEng Architecture Course Director. He has previously taught at the Pontificia Universidad Javeriana in Bogotá. His research focuses on the history of twentieth-century architecture and urbanism in Latin America, on contemporary China, and on the global practice of architecture.

Bibliographic Information

  • Book Title: Designing Emerging Markets

  • Book Subtitle: A Quantitative History of Architectural Globalisation

  • Authors: Giaime Botti

  • DOI: https://doi.org/10.1007/978-981-99-1552-1

  • Publisher: Springer Singapore

  • eBook Packages: History, History (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2023

  • Hardcover ISBN: 978-981-99-1551-4Published: 23 May 2023

  • Softcover ISBN: 978-981-99-1554-5Due: 23 June 2023

  • eBook ISBN: 978-981-99-1552-1Published: 22 May 2023

  • Edition Number: 1

  • Number of Pages: XII, 541

  • Number of Illustrations: 86 b/w illustrations, 182 illustrations in colour

  • Topics: Urban History, Arts, History of Technology

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