New Business Creation

1. Front Matter

   Pages I-XIII

   PDF

2. Introduction and purpose of the study

   • Philipp Hartmann

   Pages 1-6

3. Theoretical foundations and research questions

   • Philipp Hartmann

   Pages 7-60

4. Methodology and research design

   • Philipp Hartmann

   Pages 61-76

5. Individual case studies

   • Philipp Hartmann

   Pages 77-146

6. Cross-case analysis and discussion

   • Philipp Hartmann

   Pages 147-186

7. Summary and outlook

   • Philipp Hartmann

   Pages 187-194

8. Back Matter

   Pages 195-216

   PDF

Established companies are facing an increasingly dynamic and globalized competitive environment. Radical innovations are considered a means to escape this trend. In particular, it is desirable for established companies to institutionalize systems to repeatedly create new business based on radical innovations (“New Business Creation”, “NBC”). In six in-depth case studies, Philipp Hartmann identifies design variables for NBC systems and explores related performance measurement activities. In a subsequent cross-case comparison, idiosyncratic observations are synthesized into thirteen propositions. Moreover, two structurally different approaches to NBC are identified and discussed. In addition, the present research thoroughly studies performance measurement activities in the context of NBC activities and finds that they are an essential component that has been insufficiently addressed by existing theory.

• Corporate venturing
• Innovation hubs
• New business creation
• Performance measurement
• Radical innovation

• Lehrstuhl für Innovations- und Technologiemanagement, Technische Universität Berlin, Berlin, Germany

  Philipp Hartmann

Philipp Hartmann received his degree in industrial engineering from the Berlin Institute of Technology and holds a Diplôme de Grande Ecole from ESCP Europe, Paris. He is an early stage technology investor at Index Ventures and worked in investment banking.