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Manifesto of the New Economy

Institutions and Business Models of the Digital Society

  • Book
  • Open Access
  • © 2012

You have full access to this open access Book


  • The book is about the future development of the digital society, social search engines of the new generation, and crowdsourcing (collaboration) in information processing
  • The book examines future development of social networks and their way to monetization. It presents the business model for content producing industries, which further existence is questionable due to rapidly decreasing copyright working capacity
  • Some chapters are about the economics of people’s personal time and laws of emotional asymmetry in information perception – knowledge of such laws helps people to manage their subjective sensation of happiness
  • Includes supplementary material:

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Table of contents (4 chapters)


About this book

The book describes the main directions for the development of the digital society. The author angles its book to those who are interested to know what would replace search engines, and how social networks would evolve; what profit can be made of different forms of informational collaboration (crowdsourcing, collaborative filtering). And, the main thing, how it will influence the structure of the society and human pursuit for happiness. The author does not confine himself to a theory, he sets and solves practical questions: How talent, success and “stardom” are interconnected, how to make money in social networks, what is the business model for the development of entertainment and media, how to measure cultural values, and what is the subjective time of the individual and how to make it qualitative? There have been no answers to these questions before. Internet and social networks have provided tools and data that Alexander Dolgin was the first to use in economics.


From the reviews:

“In a thought-provoking but easily read presentation, Dolgin helps us see the transformative times in which we live. Anyone seeking to understand the relationship between individuals and groups in our modern economic and social dynamics will want to spend some time reading this book. Dolgin’s approach is jargon and formula free. No special reader expertise is required. … In summary, this presentation allows the reader to understand the significance of the transformations occurring in the world in which we are immersed.” (Brad Reid, ACM Computing Reviews, July, 2012)

Authors and Affiliations

  • Moscow State School of Economics, Moscow, Russia

    Alexander Dolgin

Bibliographic Information

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