Blends global economics and political trends with regional business prospects
Presents regional research studies in reference to changing political and business trends
References recent political ideologies and corporate business strategies affecting the international trade, business, and socio-economic values in developing countries in general, and in particular, Asia and Latin America
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Table of contents (23 chapters)
Business Governance and Society: India
Business Governance and Society: Mexico
About this book
Shifts in the global economic and political order have significantly affected the business patterns within developed, developing, and emerging markets. The reversal of political ideologies from liberal to protectionist business frameworks are disrupting the trade flows that were rooted in the international economy since the mid-twentieth century.
The essays contemplate developing new visions and business perspectives to match with the changing political ideologies in emerging markets. This volume will serve as a valuable tool to readers looking for global market management strategies to generate cost-effective business models and create convergence with political and social values to drive better governance of businesses.
“…this anthology provides a holistic perspective on the paradigm shifts in the business ecosystem. The book offers multi-national viewpoints. An invaluable resource for practitioners and researchers. Kudos to the editors and contributors.” (Sanjiv Goenka, Chairman, RP-Sanjiv Goenka Group & Chairman, IMI Board, India)
Editors and Affiliations
EGADE Business School, Mexico City, Mexico
International Management Institute, Bhubaneswar, India
About the editors
Dr. Rajagopal is Professor of Marketing at EGADE Business School of Monterrey Institute of Technology and Higher Education (ITESM), Mexico City Campus and Life Fellow of the Royal Society for Encouragement of Arts, Manufacture and Commerce, London. He is also Adjunct Professor at Boston University, MA. He has authored 54 books and over 400 research papers. Rajagopal is Editor of several academic journals.
Ramesh Behl is the Director and Professor of Information Systems at International Management Institute, India. He has authored twenty-two books, seventeen case studies, and more than 45 research papers of national and international repute.
Book Title: Business Governance and Society
Book Subtitle: Analyzing Shifts, Conflicts, and Challenges
Editors: Rajagopal, Ramesh Behl
Publisher: Palgrave Macmillan Cham
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive licence to Springer International Publishing AG, part of Springer Nature 2019
Hardcover ISBN: 978-3-319-94612-2Published: 01 October 2018
Softcover ISBN: 978-3-030-06884-4Published: 22 December 2018
eBook ISBN: 978-3-319-94613-9Published: 14 September 2018
Edition Number: 1
Number of Pages: XXXIII, 446
Number of Illustrations: 23 b/w illustrations