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  • Textbook
  • © 2017

Introduction to Electronic Commerce and Social Commerce

  • The leading Undergraduate text on E-Commerce brought completely up to date

  • End of chapter exercises, case studies, and class projects

  • Online tutorials; Instructor’s Manual

  • Includes supplementary material: sn.pub/extras

  • Request lecturer material: sn.pub/lecturer-material

Part of the book series: Springer Texts in Business and Economics (STBE)

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Price excludes VAT (USA)
  • ISBN: 978-3-319-50091-1
  • Instant PDF download
  • Readable on all devices
  • Own it forever
  • Exclusive offer for individuals only
  • Tax calculation will be finalised during checkout
Softcover Book USD 84.99
Price excludes VAT (USA)
Hardcover Book USD 119.99
Price excludes VAT (USA)

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Table of contents (12 chapters)

  1. Front Matter

    Pages i-xxv
  2. Introduction to E-Commerce and E-Marketplaces

    1. Front Matter

      Pages 1-1
    2. Overview of Electronic Commerce and Social Commerce

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 3-33
    3. E-Commerce: Mechanisms, Platforms, and Tools

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 35-64
  3. E-Commerce Major Applications

    1. Front Matter

      Pages 65-65
    2. Retailing in Electronic Commerce: Products and Services

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 67-99
    3. Business-to-Business E-Commerce

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 101-135
    4. Innovative EC Systems: From E-Government to E-Learning, Knowledge Management, E-Health, and C2C Commerce

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 137-163
  4. Emerging EC Platforms

    1. Front Matter

      Pages 165-165
    2. Mobile Commerce and the Internet of Things

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 167-199
    3. Social Commerce: Foundations, Social Marketing, and Advertising

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 201-233
    4. Social Enterprise and Other Social Commerce Topics

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 235-258
  5. EC Supportive Services

    1. Front Matter

      Pages 259-259
    2. Marketing and Advertising in E-Commerce

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 261-291
    3. E-Commerce Security and Fraud Issues and Protections

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 293-330
    4. Electronic Commerce Payment Systems and Order Fulfillment

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 331-380
  6. E-Commerce Strategy and Implementation

    1. Front Matter

      Pages 381-381
    2. Implementation Issues: From Globalization to Justification, Privacy, and Regulation

      • Efraim Turban, Judy Whiteside, David King, Jon Outland
      Pages 383-413
  7. Back Matter

    Pages 415-435

About this book

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC).  New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters.  Wherever appropriate, material on Social Commerce has been added to existing chapters.  Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files.

The book is organized into 12 chapters grouped into 6 parts.  Part 1 is an Introduction to E-Commerce and E-Marketplaces.  Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks.  Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation.  Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace.

Keywords

  • Electronic Commerce
  • E-Commerce
  • Online Business
  • Mobile Commerce
  • EC Systems
  • Social Commerce

Authors and Affiliations

  • University of Hawaii, Kihei, USA

    Efraim Turban

  • Lang Associates, Charleston, USA

    Judy Whiteside

  • Dataffiti, LLC, Scottsdale, USA

    David King

  • Herzing University, Rapid City, USA

    Jon Outland

About the authors

Efraim Turban is a visiting scholar at the Pacific Institute for Information System Management, University of Hawaii.  He earned his M.B.A. and Ph.D. at the University of California, Berkeley. Previously, he was on the staff of several universities including City University of Hong Kong, Lehigh University, Florida International University, California State University Long Beach, Eastern Illinois University, and the University of Southern California. Dr. Turban is the author of over 100 refereed papers published in leading journals such as Management Science, MIS Quarterly, and Decision Support Systems. He is also the author of 20 books including Electronic Commerce: A Managerial Perspective and Information Technology for Management. He is also a consultant to major corporations worldwide. Dr. Turban's current areas of interest are Web-based decision support systems, using intelligent agents in electronic commerce systems, and collaboration issues in global electronic commerce.

Judy Whiteside attended Eastern Illinois University and received a B.S. in Recreation in 1972. She is a research specialist in e-commerce. She worked at Eastern Illinois University in the College of Business from 1989 to 2006. During this period she scheduled all the classes in business and the MBA program as well as ordering all the text books for the college. She proof read and edited books by Dr. Turban including Management Science, Decision Support and Expert Systems, Information Technology, Artificial Intelligence, E-Commerce, and Social Commerce. Over the years her duties increased to include research, updating information, and adding new views to the books. She served as coordinator of the books that include many co-authors both English speaking and English as a second language persons, so syntax became part of what she does. An innovative thinker and problem solver, she has added ideas to the books as they’ve come along. She also coauthored the Introduction to E-Commerce book and developed the PowerPoint presentations for a number of the books.

David King earned his Ph.D. from the University of North Carolina at Chapel Hill.  He worked for over 30 years as a manager and executive responsible for the design and development of large scale enterprise commercial software in the supply chain planning, retail planning and performance management arenas. Prior to retiring in 2014, he was the EVP of Product Development and Management at JDA Software.  In addition to his work in commercial software, he has also authored and co-authored a number of published research papers and books in the areas of intelligent decision support, business intelligence, performance management, and e-commerce.

Jon C. Outland, is the System Division Chair of Business for Herzing University, Menomonee Falls, Wisconsin. He holds a Ph.D. in Business Administration as well as a Master’s in Business Administration (MBA), and a Master’s of Science in Information Systems with an Electronic Commerce concentration. Dr. Outland teaches many courses in the MBA program, and specializes in concepts related to Project and Information Technology Management. He has been teaching and developing e-commerce and other business/IT courses online for over 17 years. Dr. Outland has more than 20 years of industry experience in high-tech companies and has been helping firms deploy e-commerce solutions since 1998. He is a certified Project Management Professional (PMP), and is personally interested in the creation and marketing of online solutions for small to medium-sized businesses.

Bibliographic Information

  • Book Title: Introduction to Electronic Commerce and Social Commerce

  • Authors: Efraim Turban, Judy Whiteside, David King, Jon Outland

  • Series Title: Springer Texts in Business and Economics

  • DOI: https://doi.org/10.1007/978-3-319-50091-1

  • Publisher: Springer Cham

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: Springer International Publishing AG 2017

  • Hardcover ISBN: 978-3-319-50090-4

  • Softcover ISBN: 978-3-319-84315-5

  • eBook ISBN: 978-3-319-50091-1

  • Series ISSN: 2192-4333

  • Series E-ISSN: 2192-4341

  • Edition Number: 4

  • Number of Pages: XXV, 435

  • Number of Illustrations: 11 b/w illustrations, 63 illustrations in colour

  • Additional Information: Previously published with Pearson, Upper Saddle River, NJ, USA, 2011

  • Topics: E-Business, Business Information Systems

Buying options

eBook USD 64.99
Price excludes VAT (USA)
  • ISBN: 978-3-319-50091-1
  • Instant PDF download
  • Readable on all devices
  • Own it forever
  • Exclusive offer for individuals only
  • Tax calculation will be finalised during checkout
Softcover Book USD 84.99
Price excludes VAT (USA)
Hardcover Book USD 119.99
Price excludes VAT (USA)