About this book
Introduction
This book focuses on the analytic principles of business practice and big data. Specifically, it provides an interface between the main disciplines of engineering/technology and the organizational and administrative aspects of management, serving as a complement to books in other disciplines such as economics, finance, marketing and risk analysis. The contributors present their areas of expertise, together with essential case studies that illustrate the successful application of engineering management theories in real-life examples.
Keywords
Big Data Business Analytics Operations Research Business Engineering IT Management
Editors and affiliations
- Fausto Pedro García Márquez
- Benjamin Lev
- 1.ETSI Industriales de Ciudad RealUniversity of Castilla-La ManchaCiudad RealSpain
- 2.Drexel UniversityPhiladelphiaUSA
Bibliographic information