Social Media: The Good, the Bad, and the Ugly

15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13–15, 2016, Proceedings

  • Yogesh K. Dwivedi
  • Matti Mäntymäki
  • M.N. Ravishankar
  • Marijn Janssen
  • Marc Clement
  • Emma L. Slade
  • Nripendra P. Rana
  • Salah Al-Sharhan
  • Antonis C. Simintiras

Part of the Lecture Notes in Computer Science book series (LNCS, volume 9844)

Also part of the Theoretical Computer Science and General Issues book sub series (LNTCS, volume 9844)

Table of contents

  1. Front Matter
    Pages I-XXIV
  2. Social Media Strategy and Digital Business

    1. Front Matter
      Pages 1-1
    2. Bibian Ogbuji, Anastasia Papazafeiropoulou
      Pages 3-14
    3. Shirumisha Kwayu, Banita Lal, Mumin Abubakre
      Pages 31-41
    4. Issam A. R. Moghrabi, Abdullah R. Al-Mohammed
      Pages 42-52
    5. Manoj Kumar Singh, Harish Kumar, M. P. Gupta, J. Madaan
      Pages 53-58
    6. P. Salichos, D. Polemi, C. Douligeris, H. Qusa, Y. Elhallaq, G. Koukoulas
      Pages 65-75
  3. Digital Marketing and Customer Relationship Management

    1. Front Matter
      Pages 77-77
    2. Ali Abdallah Alalwan, Nripendra P. Rana, Raed Algharabat, Ali Tarhini
      Pages 79-89
    3. Julian Bühler, Natalia Cwierz, Markus Bick
      Pages 105-119
    4. Anatoli Colicev, Peter O’Connor
      Pages 128-133
    5. Boyang Zhang, Denis Kotkov, Jari Veijalainen, Alexander Semenov
      Pages 183-192

About these proceedings


This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016

The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.


business intelligence civic engagement digital society e-business e-commerce e-government e-service e-society electronic commerce Facebook information sharing Internet mobile computing online social networks reputation social media trust Twitter World Wide Web

Editors and affiliations

  • Yogesh K. Dwivedi
    • 1
  • Matti Mäntymäki
    • 2
  • M.N. Ravishankar
    • 3
  • Marijn Janssen
    • 4
  • Marc Clement
    • 5
  • Emma L. Slade
    • 6
  • Nripendra P. Rana
    • 7
  • Salah Al-Sharhan
    • 8
  • Antonis C. Simintiras
    • 9
  1. 1.Swansea UniversitySwanseaUnited Kingdom
  2. 2.University of TurkuTurkuFinland
  3. 3.Loughborough UniversityLoughboroughUnited Kingdom
  4. 4.Delft University of TechnologyDelftThe Netherlands
  5. 5.Swansea UniversitySwanseaUnited Kingdom
  6. 6.Swansea UniversitySwanseaUnited Kingdom
  7. 7.Swansea UniversitySwanseaUnited Kingdom
  8. 8.Gulf University for Science and TechnologyHawally Kuwait
  9. 9.Gulf University for Science and TechnologyHawallyKuwait

Bibliographic information

  • DOI
  • Copyright Information IFIP International Federation for Information Processing 2016
  • Publisher Name Springer, Cham
  • eBook Packages Computer Science
  • Print ISBN 978-3-319-45233-3
  • Online ISBN 978-3-319-45234-0
  • Series Print ISSN 0302-9743
  • Series Online ISSN 1611-3349
  • About this book