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International Business in the New Asia-Pacific

Strategies, Opportunities and Threats

Editors:

  • Evaluates emerging opportunities and threats due to the shift in international business towards the Asia-Pacific

  • Examines clusters of innovation, technology advances and the networked economy in Asia-Pacific

  • Offers insights into emerging theories and frameworks from an Asia-Pacific context

Part of the book series: Advances in Theory and Practice of Emerging Markets (ATPEM)

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eBook USD 129.00
Price excludes VAT (USA)
  • ISBN: 978-3-030-87621-0
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  • Tax calculation will be finalised during checkout
Softcover Book USD 169.99
Price excludes VAT (USA)
Hardcover Book USD 169.99
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Table of contents (12 chapters)

  1. Front Matter

    Pages i-xiv
  2. Introduction

    1. Front Matter

      Pages 1-1
  3. Asian Firms’ Business Strategies in the New Century

    1. Front Matter

      Pages 159-159
    2. Cross-border Electronic Commerce: The Case of Sake Exports from Japan

      • Masahiro Ida, Terry Wu, Kazumi Tada
      Pages 197-212
    3. Emerging Dragons: How Do Chinese Companies Expand Overseas?

      • Man Su, Linda Hui Shi, Meng Zhao, Kang (Frank) Tan
      Pages 213-237
  4. International Business Research and the New Asia

    1. Front Matter

      Pages 295-295
  5. Back Matter

    Pages 335-348

About this book

The Asia-Pacific region, sustaining more than four decades of rapid growth, has emerged as an economic force comparable in significance to Europe and North America. This book examines the economic, geopolitical, technological, demographic, and cultural forces that shape the international business strategies in the Asia-Pacific region. Specifically, it examines the seismic shifts in global business environment since the new century, and addresses emerging opportunities and threats in the Asia-Pacific region. 

This book offers new insights for international business in areas such as trade policy, supply chains, international investment, technological innovation, international marketing, digital economy, and human resources. The enclosed comprehensive and diverse analyses of the international business landscape in the New Asia are invaluable to scholars, managers, politicians, and policy makers alike.

This book is engaging and informative. It presents a collection of diverse and cutting-edge topics that offer new insights into International Business activities in the Asia-Pacific region, raising questions for debate and opening pathways for future research. A must-read book for International Business scholars.— Hussain G. Rammal, University of Technology Sydney, Australia

This book offers a comprehensive introduction to the general business environment in Asia. It highlights the complexities and dynamics of doing business in Asia and provides insightful understandings of emerging issues in the region. The chapter-by-chapter analyses of the region depict the rich thematic contexts in which key issues and challenges facing corporate executives as well scholars in international business. I believe that this book is valuable for students of international business, global business environment and regional studies. —Hongxin Zhao, Saint Louis University, USA

Keywords

  • Regionalization vs Globalization
  • Free Trade Agreements
  • CSR Strategies in Asian Markets
  • "Shanzhai” Phenomenon
  • E-Commerce in Asia-Pacific
  • M-Commerce in Asia Pacific

Editors and Affiliations

  • Ontario Tech University, Oshawa, Canada

    Terry Wu

  • Queen’s University, Kingston, Canada

    Nailin Bu

About the editors

Terry Wu is Professor of Business at the Faculty of Business and Information Technology, Ontario Tech University, Canada. His research focuses on international marketing, marketing of higher education, globalization, and trade policy. His research has been published in academic journals including Management International Review, Columbia Journal of World Business, Journal of Marketing Management, International Marketing Review, Journal of Business and Industrial Marketing, Journal of International Communication, and Thunderbird International Business Review, among others.

Nailin Bu is Associate Professor and Distinguished Faculty Fellow in International Business at the Smith School of Business, Queen's University, Canada. She specializes in international business, cross-cultural management, management in the Asia-Pacific region, and international human resource management. Her research has appeared in many scholarly publications, including International Journal of Human Resource Management, Asia Pacific Journal of Management, and International Journal of Cross-Cultural Management, among others.


Bibliographic Information

  • Book Title: International Business in the New Asia-Pacific

  • Book Subtitle: Strategies, Opportunities and Threats

  • Editors: Terry Wu, Nailin Bu

  • Series Title: Advances in Theory and Practice of Emerging Markets

  • DOI: https://doi.org/10.1007/978-3-030-87621-0

  • Publisher: Springer Cham

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: Springer Nature Switzerland AG 2022

  • Hardcover ISBN: 978-3-030-87620-3Published: 18 December 2021

  • Softcover ISBN: 978-3-030-87623-4Published: 19 December 2022

  • eBook ISBN: 978-3-030-87621-0Published: 01 January 2022

  • Series ISSN: 2522-5006

  • Series E-ISSN: 2522-5014

  • Edition Number: 1

  • Number of Pages: XIV, 348

  • Number of Illustrations: 5 b/w illustrations, 81 illustrations in colour

  • Topics: International Business, International Business, Management

Buying options

eBook USD 129.00
Price excludes VAT (USA)
  • ISBN: 978-3-030-87621-0
  • Instant PDF download
  • Readable on all devices
  • Own it forever
  • Exclusive offer for individuals only
  • Tax calculation will be finalised during checkout
Softcover Book USD 169.99
Price excludes VAT (USA)
Hardcover Book USD 169.99
Price excludes VAT (USA)