Mobile TV: Customizing Content and Experience

1. Front Matter

   Pages i-xiv

   PDF

2. What It All Means: Six Perspectives on Mobile TV

   1. Front Matter

      Pages 4-4

      PDF

   2. Mobile TV: Customizing Content and Experience

      • Aaron Marcus, Anxo Cereijo-Roibas, Riccardo Sala

      Pages 1-2

   3. Mobile TV’s Time to Shine Has Arrived

      • Fred Kitson

      Pages 5-9

   4. Saddlebags, Paperbacks and Mobile Media

      • Carola Zwick

      Pages 11-13

   5. The Path Tells a Story

      • Frank Nack

      Pages 15-19

   6. Introduction to Social TV

      • Gunnar Harboe

      Pages 21-24

   7. The Sociability of Mobile TV

      • David Geerts

      Pages 25-28

   8. Interactive TV Narrativity

      • Marian F. Ursu

      Pages 29-33

3. User Experience and Design of Mobile TV in Everyday Life

   1. Front Matter

      Pages 36-36

      PDF

   2. Culture, Interface Design, and Design Methods for Mobile Devices

      • Kun-pyo Lee

      Pages 37-66

   3. Mobile Video in Everyday Social Interactions

      • Erika Reponen, Jaakko Lehikoinen, Jussi Impiö

      Pages 67-80

   4. Does Mobile Television Enhance a New Television Experience?

      • Bram Lievens, Eva Vanhengel, Jo Pierson, An Jacobs

      Pages 81-96

4. Innovation Through Conceptual and Participatory Design for Mobile Multimedia Systems

   1. Front Matter

      Pages 98-98

      PDF

   2. An Ambient Intelligence Framework for the Provision of Geographically Distributed Multimedia Content to Mobility Impaired Users

      • Dionysios D Kehagias, Dimitris Giakoumis, Dimitrios Tzovaras, Evangelos Bekiaris, Marion Wiethoff

      Pages 99-119

   3. Creativity in Interactive TV: Personalize, Share, and Invent Interfaces

      • Radu-Daniel Vatavu

      Pages 121-139

5. Understanding the Context: Data Gathering, Requirements and Evaluation Methodologies

   1. Front Matter

      Pages 142-142

      PDF

   2. Content for Mobile Television: Issues Regarding a New Mass Medium Within Today’s ICT Environment

      • Dimitri Schuurman, Lieven De Marez, Tom Evens

      Pages 143-163

   3. Different Attitudes Concerning the Usage of Live Mobile TV and Mobile Video

      • Koji Miyauchi, Taro Sugahara, Hiromi Oda

      Pages 165-193

   4. User Experience Evaluation in the Mobile Context

      • Marianna Obrist, Alexander Meschtscherjakov, Manfred Tscheligi

      Pages 195-204

Developing usable, useful, and appealing solutions for the customer or user experience requires customization according to specific users' needs amidst frequently changing physical and social environments. Complex design problems like these require interdisciplinary perspectives that cover software functionality, human interaction and communication experiences, and perceived value.

After defining and summarizing current research and development, this book focuses on Mobile TV experience in everyday life, innovative conceptual and participatory design methods, contextual analysis methods, social context for interactive multimedia systems, advanced interaction with mobile digital content, and future trends for the wide range of products and services that will be offered in the decade to come.

The Editors have carefully balanced the theoretical and empirical approaches providing a valuable insight into principles and methods, as well as actionable guidelines and recommendations for all those interested in exploring how to achieve the core objectives of usability, usefulness, and social appeal of this new mobile-video technology. The book answers many questions, and raises some new ones that only future technology development and deployment in mobile human-computer interaction and communication can answer.

• Internet
• Streaming
• Usability
• Youtube
• collaboration
• communities
• human-computer interaction (HCI)
• interaction
• multimedia
• user experience
• user experience (UX)
• video
• video sharing

• AM+A California, Aaron Marcus and Assoc., Inc., Berkeley, U.S.A.

  Aaron Marcus

• London, United Kingdom

  Anxo Cereijo Roibás

• Dare Digital Ltd., London, United Kingdom

  Riccardo Sala

Dr Anxo Roibas is Senior Lecturer at the University of Brighton, Visiting Lecturer at Westminster University, at the Politecnico di Milano and the National Institute of Design (India). He has been user experience Consultant for Vodafone and since 2000 he has been collaborating with the Nokia Research Center. He has coordinated ethnographic research in collaboration with the Vodafone Group Fondation and the British Royal Academic of Engineering exploring the use of mobile phones as multimedia interfaces. He has been British Fellow at the BT IT Mobility Research Center. Anxo is Executive Committee member of the British HCI Group.

Aaron Marcus (BA, Princeton University, BFA, MFA, Yale University) is President of Aaron Mracus and Associates, Inc. a pioneering user-interface (UI) design firm. Mr Marcus is the world's first graphic designer to use computers. His firm has worked on mobile UI projects with Equilibrio, HP, Motorola, Nokia, Siemens, Samsung, Qwest, and Visa among others. He has written/co-written 4 books and more than 250 papers and lectures/tutors worldwide about mobile UI design.

Riccardo Sala (BA and MSc Design Politecnico di Milano, MA Interactive Media Dublin Institute of Technology) is Information Architect at Dare Digital. He has been interaction designer at the Times Online. He has also worked as consultant HCI designer specialized in new media and the assessment of the user experience with applications and services for mobile phones.

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