Reduce the risk of building unwanted products and shift from delivering features to solving problems
Understand how to build better awareness of customer’s and user’s needs
Increase collaboration and motivation of everyone involved in product development
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Table of contents (70 chapters)
About this book
The nature of product development is changing. The most successful innovations are those that come from teams of people who are exploring problems together. Teams that build meaningful releases of their products iteratively and incrementally are opening the door for early feedback so that decisions can be taken to persevere or pivot based on evidence.But how do you make the most out of a team’s different perspectives, experiences and ideas? How can you instill a collaborative mindset in a product development team? How do you find out if your product idea actually has any value? How can you truly understand people’s needs?
Mastering Collaboration in a Product Team is a toolbox of proven techniques from the field for the whole product team to use together to find answers to these questions and more. It is filled with practical tools to maximize your team’s chances of success when developing products and services, from identifying opportunities, to the point of being able to confidently go into production.What You'll Learn
- Define people’s real problems and needs
- Collaboratively create innovative ideas
- Validate product/feature ideas quickly and cheaply as a team
- Explore a lightweight introduction to the techniques of modern product development
Who This Book Is For
Product Owners, Product Managers, Business Analysts, Development Team Members, Designers, Scrum Masters, Agile Coaches or anyone in a role responsible for designing, developing, or sustaining products or services, with the purpose of maximizing their value.
- Product Management
- Product Discovery
- Product Development
- Product Ownership
- User Experience
- User Research
- Design Thinking
- User Centered Design
- Maximize Value
- Build the Right
- Product Collaboration
Authors and Affiliations
Milton Keynes, UK
Glaudia Califano, David Spinks
About the authors
Natasha Hampshire is a multi-disciplinary designer with a passion for creating products that improve people’s lives. She gets great satisfaction from being part of a truly collaborative product team.Natasha works on a freelance basis so that she has the flexibility to spend more time with her family in Brighton, as well as to work on other activities, whether that is writing or mentoring students looking to break into industries that require product innovation.
Glaudia Califano is an agile and lean practitioner and mentor, working with and within teams. She loves to be hands-on, coming up with new ideas, and learning from those around her.Glaudia divides her time between the UK and Spain with her partner and her two dachshunds.
David Spinks is an experienced software developer, Scrum Master and accredited trainer of Scrum and The Kanban Method. He believes in creating environments where empowerment, autonomy and flexibility enable teams to do the best work possible.
David is based in Buckinghamshire, UK. He enjoys traveling, keeping fit, the outdoors and spending quality time with his guitar.
Glaudia and David are the authors of the book, Adopting Agile Across Borders: A Guide to Navigating Cultural Complexity in Agile Teams and Organizations, also published by Apress.
Sandra Staufer creates illustrations that personalize her clients' products and warm customers' hearts. She loves a challenge - whether it's cycling up the mountains of her Swiss homeland or lending life to even the trickiest of clients' briefs. She knows that well-targeted illustrations have the power to “show and tell” in an engaging way.
Book Title: Mastering Collaboration in a Product Team
Book Subtitle: 70 Techniques to Help Teams Build Better Products
Authors: Natasha Hampshire, Glaudia Califano, David Spinks
Publisher: Apress Berkeley, CA
Copyright Information: Natasha Hampshire, Glaudia Califano, David Spinks 2022
Softcover ISBN: 978-1-4842-8256-4Published: 19 September 2022
eBook ISBN: 978-1-4842-8254-0Published: 19 August 2022
Edition Number: 1
Number of Pages: XLI, 179
Number of Illustrations: 1 b/w illustrations, 72 illustrations in colour