Overview
- With interviews of CIOs from many of the world's most influential companies, you will get a sense of what these companies are doing to automate, integrate and drive their businesses so that they continue to dominate their marketplaces.
- With the advent of net marketing, the game has changed.
- See how these companies are responding and what they are doing to make their employees more productive.
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About this book
Yourdon focuses on how his interviewees tackle the day-to-day work of managing information in their organizations while revealing much more: How they got there, how they manage and allocate resources, and how they interact with business units and assure that their companies take advantage of technologies and automation to make employees even more productive. Surveying a variety of unique corporations, you'll get a great sense of what can be done and what is being done now in organizations around the world.
"Simply put, Ed Yourdon's CIOs at Work is a fascinating read. The author has managed to illuminate the real challenges confronting the Chief Information Officer. The technical expertise of his extraordinary interviewees and their personal insights into the changing role of technology in business are in no short supply. But, what really stands out— beyond the banter about "clouds," "agile development,"—is the human dimension. More than anything else, the CIO is wrestling with profound issues: the proliferation of choices, the speed of change, the shorter attention spans of consumers, the "everyone's an expert" mindset, and the growing expectation for limitless and low cost computing resources that are as open and accessible as they are safe, secure and accurate. At last, the CIO has a human face, but also an enormous burden that can only be appreciated by reading Yourdon's probative interviews." —Jon Toigo, Managing Principle, Toigo Partners International
Featured CIOs:
Ben Fried, Google
Monte Ford, American Airlines
Mittu Sridhara, Ladbrokes
Steve Rubinow, NYSE
Lew Temares (retired), University of Miami
Dan Wakeman, Educational Testing Services
Lynne Ellen, Detroit Energy
Becky Blalock, Southern Company
Ken Bohlen, Arizona Public Services
Roger Gurnani, Verizon
Ashish Gupta, British Telecom
Joan Miller, U.K. Parliament
Vivek Kundra, (first CIO), U.S. Government
Paul Strassmann, (retired), Kraft Foods
Other books in the Apress At Work Series:Â
CTOs at Work, Donaldson, Seigel, & Donaldson, 978-1-4302-3593-4
Coders at Work, Seibel, 978-1-4302-1948-4
Venture Capitalists at Work, Shah & Shah, 978-1-4302-3837-9
Founders at Work, Livingston, 978-1-4302-1078-8
European Founders at Work, Santos, 978-1-4302-3906-2
Women Leaders at Work, Ghaffari, 978-1-4302-3729-7
Advertisers at Work, Tuten, 978-1-4302-3828-7
Gamers at Work, Ramsay. 978-1-4302-3351-0
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Table of contents (16 chapters)
About the author
Bibliographic Information
Book Title: CIOs at Work
Authors: Ed Yourdon
DOI: https://doi.org/10.1007/978-1-4302-3555-2
Publisher: Apress Berkeley, CA
eBook Packages: Business and Economics, Apress Access Books, Business and Management (R0)
Copyright Information: Ed Yourdon 2011
Softcover ISBN: 978-1-4302-3554-5Published: 12 August 2011
eBook ISBN: 978-1-4302-3555-2Published: 18 October 2011
Edition Number: 1
Number of Pages: XVI, 380
Topics: Business and Management, general