Social Media for Government

A Practical Guide to Understanding, Implementing, and Managing Social Media Tools in the Public Sphere

  • Gohar F. Khan

Table of contents

  1. Front Matter
    Pages i-xxiv
  2. Gohar F. Khan
    Pages 1-6
  3. Gohar F. Khan
    Pages 7-20
  4. Gohar F. Khan
    Pages 49-58
  5. Gohar F. Khan
    Pages 59-92
  6. Gohar F. Khan
    Pages 93-118
  7. Gohar F. Khan
    Pages 119-134
  8. Gohar F. Khan
    Pages 135-151
  9. Back Matter
    Pages 153-159

About this book

Introduction

This book provides practical know-how on understanding, implementing, and managing main stream social media tools (e.g., blogs and micro-blogs, social network sites, and content communities) from a public sector perspective. Through social media, government organizations can inform citizens, promote their services, seek public views and feedback, and monitor satisfaction with the services they offer so as to improve their quality. Given the exponential growth of social media in contemporary society, it has become an essential tool for communication, content sharing, and collaboration. This growth and these tools also present an unparalleled opportunity to implement a transparent, open, and collaborative government.  However, many government organization, particularly those in the developing world, are still somewhat reluctant to leverage social media, as it requires significant policy and governance changes, as well as specific know-how, skills and resources to plan, implement and manage social media tools. As a result, governments around the world ignore or mishandle the opportunities and threats presented by social media. To help policy makers and governments implement a social media driven government, this book provides guidance in developing an effective social media policy and strategy. It also addresses issues such as those related to security and privacy.

Keywords

Government 2.0 blogs and micro-blogs collaborative government content communities implementing and managing social media main stream social media tools security and privacy social government social media for government social media strategy social network sites

Authors and affiliations

  • Gohar F. Khan
    • 1
  1. 1.Department of Management SystemsUniversity of Waikato Management SchoolHamilton 3240New Zealand

Bibliographic information

  • DOI https://doi.org/10.1007/978-981-10-2942-4
  • Copyright Information Springer Nature Singapore Pte Ltd. 2017
  • Publisher Name Springer, Singapore
  • eBook Packages Business and Management
  • Print ISBN 978-981-10-2940-0
  • Online ISBN 978-981-10-2942-4
  • About this book