Positioning Higher Education Institutions

From Here to There

  • Rosalind M. O. Pritchard
  • Attila Pausits
  • James Williams

Table of contents

  1. Front Matter
    Pages i-xvi
  2. Creating the Institutional Compass: Vision, Values, Mission and Strategies

    1. Front Matter
      Pages 1-1
    2. Bruno Broucker, Kurt De Wit, Liudvika Leisyte
      Pages 19-40
    3. Pepka Boyadjieva, Petya Ilieva-Trichkova
      Pages 41-62
    4. Maria J. Rosa, Cláudia S. Sarrico, Isabel Machado, Carolina Costa
      Pages 63-83
    5. Georg Schulz
      Pages 85-97
    6. Tony Strike, Jacqueline Labbe
      Pages 125-140
  3. Reviewing Institutional Performance and Positioning

    1. Front Matter
      Pages 141-141
    2. Cornelius M. Fourie
      Pages 161-176
    3. Ton Kallenberg
      Pages 177-197
    4. Jürgen Deeg
      Pages 199-213
    5. Jussi Kivistö, Vuokko Kohtamäki
      Pages 215-226
    6. Hans Vossensteyn, Don Westerheijden
      Pages 227-245
    7. Per Olaf Aamodt, Rune Borgan Reiling, Stein Bjørnstad, Mirjam Snåre, Edvin Finnanger
      Pages 247-263
  4. Back Matter
    Pages 265-269

About this book


Higher education is of growing public and political importance for society and the economy. Globalisation is transforming it from a local and national concern into one of international significance. In order to fulfil societal, governmental and business sector needs, many universities are aiming to (re-)position themselves. The book initially considers their “compass”. They aspire to transformational planning, mission and strategy in which social justice is important, people are not treated as mere means to an end, and traditional moral positions are respected. This transformational urge is sometimes vitiated by blunt demands of new public management that overlook universities’ potential for serving the public good. The volume then addresses universities’ success in meeting their targets. Often the challenge in evaluation is the need to reconcile tensions, for example between structure and pastoral care of students; institutional competition and collaboration; roles of academics and administrators; performance-based funding versus increased differentiation. Measurement is supposed to provide discipline, align institutional and state policy, and provide a vital impetus for change. Yet many of these measurement instruments are not fully fit for purpose. They do not take sufficient account of institutional missions, either of “old” or of specialist universities; and sophisticated measurement of the student experience requires massive resources. Change and positioning have become increasingly key elements of a complex but heterogeneous sector requiring new services and upgraded instruments.


strategic planning and collaboration European and Australian performance orientation quality assurance new public management mission and value statements

Editors and affiliations

  • Rosalind M. O. Pritchard
    • 1
  • Attila Pausits
    • 2
  • James Williams
    • 3
  1. 1.Ulster UniversityUK
  2. 2.Danube University KremsAustria
  3. 3.Birmingham City UniversityUK

Bibliographic information