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© 1970

Das Marketing neuer Produkte

Book

Table of contents

  1. Front Matter
    Pages i-11
  2. Eberhard Eugen Scheuing
    Pages 13-15
  3. Eberhard Eugen Scheuing
    Pages 17-53
  4. Eberhard Eugen Scheuing
    Pages 55-176
  5. Eberhard Eugen Scheuing
    Pages 177-193
  6. Eberhard Eugen Scheuing
    Pages 195-221
  7. Back Matter
    Pages 223-238

About this book

Keywords

Marketing Volkswirtschaftslehre Wirtschaft

Authors and affiliations

  1. 1.St. John’s UniversityNew YorkUSA

Bibliographic information

  • Book Title Das Marketing neuer Produkte
  • Authors Eberhard Eugen Scheuing
  • DOI https://doi.org/10.1007/978-3-663-19700-3
  • Copyright Information Springer Fachmedien Wiesbaden 1970
  • Publisher Name Gabler Verlag, Wiesbaden
  • eBook Packages Springer Book Archive
  • Softcover ISBN 978-3-409-36362-4
  • eBook ISBN 978-3-663-19700-3
  • Edition Number 1
  • Number of Pages I, 238
  • Number of Illustrations 17 b/w illustrations, 0 illustrations in colour
  • Topics Business and Management, general
  • Buy this book on publisher's site