Handbook of Strategic e-Business Management

  • Francisco J. Martínez-López

Part of the Progress in IS book series (PROIS)

Table of contents

  1. Front Matter
    Pages i-xxi
  2. Background

    1. Front Matter
      Pages 1-1
    2. James E. Prieger, Daniel Heil
      Pages 15-53
  3. Evolved Strategic Framework for the Management of Companies

    1. Front Matter
      Pages 55-55
    2. Francesco D. Sandulli, Antonio Rodríguez-Duarte, Daría C. Sánchez-Fernández
      Pages 83-108
    3. Maria N. Pérez-Aróstegui, Francisco J. Martínez-López
      Pages 109-138
    4. Antonio J. Verdú-Jover, Lirios Alós-Simó, José María Gómez-Gras
      Pages 139-155
    5. Rajan Varadarajan, Manjit S. Yadav, Venkatesh Shankar
      Pages 157-185
    6. Francesco D. Sandulli, José Ignacio López-Sánchez
      Pages 187-207
  4. Key Business Processes, Areas and Activities: Production/Operations

    1. Front Matter
      Pages 209-209
    2. Gordon Burtch, C. Anthony Di Benedetto, Susan M. Mudambi
      Pages 211-216
    3. Beatriz Minguela-Rata, Daniel Arias-Aranda, Marco Opazo-Basáez
      Pages 217-236
    4. Paul Humphreys, Brian Fynes, Frank Wiengarten
      Pages 237-254
  5. Key Business Processes, Areas and Activities: Marketing

    1. Front Matter
      Pages 307-307
    2. John M. Rudd, Neil Shepherd, Nick Lee
      Pages 309-324
    3. Michel Laroche, Marie-Odile Richard
      Pages 325-346
    4. Francisco J. Martínez-López, Cintia Pla-García, Juan Carlos Gázquez-Abad, Inma Rodríguez-Ardura
      Pages 347-370
    5. Irene Esteban-Millat, Francisco J. Martínez-López, David Luna, Inma Rodríguez-Ardura
      Pages 371-402
    6. James R. Brown, Rajiv P. Dant
      Pages 467-487
    7. Francisco Rejón-Guardia, Francisco J. Martínez-López
      Pages 565-586
  6. Key Business Processes, Areas and Activities: Human Resources

    1. Front Matter
      Pages 587-587
    2. Huub Ruël, Tanya Bondarouk
      Pages 633-653
  7. Key Business Processes, Areas and Activities: Information Systems and Knowledge Management

    1. Front Matter
      Pages 655-655
    2. Deborah E. Swain, Jean-Pierre Booto Ekionea
      Pages 657-685
    3. Abeer A. Al-Hassan, Edgar H. Sibley
      Pages 707-733
  8. Emerging Issues, Trends and Opportunities: E-Business Issues and the Social Web

    1. Front Matter
      Pages 749-749
    2. Bernd W. Wirtz, Linda Mory, Robert Piehler
      Pages 751-766
    3. Hong-Mei Chen, Stephen L. Vargo
      Pages 767-784
    4. Francisco Rejón-Guardia, Francisco J. Martínez-López
      Pages 821-839
    5. Rudolf R. Sinkovics, Elfriede Penz, Francisco Jose Molina-Castillo
      Pages 841-862
  9. Emerging Issues, Trends and Opportunities: Other Emerging Issues and Trends

    1. Front Matter
      Pages 863-863
    2. Daniel E. Palmer, Mary Lyn Stoll
      Pages 865-887
    3. Steven Walczak, Dawn G. Gregg, Gary L. Borkan, Michael A. Erskine
      Pages 889-906
    4. Jan Breitsohl, Marwan Khammash, Gareth Griffiths
      Pages 907-933
    5. Emmanouil Stiakakis, Konstantinos Petridis
      Pages 935-956
    6. Encarna Guillamón-Saorín, Francisco J. Martínez-López
      Pages 957-975
  10. Back Matter
    Pages 977-1011

About this book


This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social Web-related implications.
The articles are varied, timely and present high-quality research; many of these unique contributions will be especially valued and influential for business scholars and professionals interested in e-business. Many of the contributors are outstanding business scholars who are or have been editors-in-chief of top-ranked management and business journals or have made significant contributions to the development of their respective fields.


e-business emerging issues key processes organizations' transformation strategic management

Editors and affiliations

  • Francisco J. Martínez-López
    • 1
  1. 1.Department of Business AdministrationUniversity of GranadaGranadaSpain

Bibliographic information