Handbook of Strategic e-Business Management

  • Francisco J. Martínez-López

Part of the Progress in IS book series (PROIS)

Table of contents

  1. Front Matter
    Pages i-xxi
  2. Background

    1. Front Matter
      Pages 1-1
    2. James E. Prieger, Daniel Heil
      Pages 15-53
  3. Evolved Strategic Framework for the Management of Companies

    1. Front Matter
      Pages 55-55
    2. Francesco D. Sandulli, Antonio Rodríguez-Duarte, Daría C. Sánchez-Fernández
      Pages 83-108
    3. Maria N. Pérez-Aróstegui, Francisco J. Martínez-López
      Pages 109-138
    4. Antonio J. Verdú-Jover, Lirios Alós-Simó, José María Gómez-Gras
      Pages 139-155
    5. Rajan Varadarajan, Manjit S. Yadav, Venkatesh Shankar
      Pages 157-185
    6. Francesco D. Sandulli, José Ignacio López-Sánchez
      Pages 187-207
  4. Key Business Processes, Areas and Activities: Production/Operations

    1. Front Matter
      Pages 209-209
    2. Gordon Burtch, C. Anthony Di Benedetto, Susan M. Mudambi
      Pages 211-216
    3. Beatriz Minguela-Rata, Daniel Arias-Aranda, Marco Opazo-Basáez
      Pages 217-236
    4. Paul Humphreys, Brian Fynes, Frank Wiengarten
      Pages 237-254
  5. Key Business Processes, Areas and Activities: Marketing

    1. Front Matter
      Pages 307-307
    2. John M. Rudd, Neil Shepherd, Nick Lee
      Pages 309-324
    3. Michel Laroche, Marie-Odile Richard
      Pages 325-346

About this book


This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social Web-related implications.
The articles are varied, timely and present high-quality research; many of these unique contributions will be especially valued and influential for business scholars and professionals interested in e-business. Many of the contributors are outstanding business scholars who are or have been editors-in-chief of top-ranked management and business journals or have made significant contributions to the development of their respective fields.


e-business emerging issues key processes organizations' transformation strategic management

Editors and affiliations

  • Francisco J. Martínez-López
    • 1
  1. 1.Department of Business AdministrationUniversity of GranadaGranadaSpain

Bibliographic information

  • DOI https://doi.org/10.1007/978-3-642-39747-9
  • Copyright Information Springer-Verlag Berlin Heidelberg 2014
  • Publisher Name Springer, Berlin, Heidelberg
  • eBook Packages Business and Economics
  • Print ISBN 978-3-642-39746-2
  • Online ISBN 978-3-642-39747-9
  • Series Print ISSN 2196-8705
  • Series Online ISSN 2196-8713
  • About this book