The New World of Economics

A Remake of a Classic for New Generations of Economics Students

  • Richard B. McKenzie
  • Gordon Tullock

Table of contents

  1. Front Matter
    Pages i-xviii
  2. The New World of Economic Thinking

    1. Front Matter
      Pages 1-1
    2. Richard B. McKenzie, Gordon Tullock
      Pages 3-23
    3. Richard B. McKenzie, Gordon Tullock
      Pages 25-42
    4. Richard B. McKenzie, Gordon Tullock
      Pages 43-49
  3. The New World of Market Economics

    1. Front Matter
      Pages 51-51
    2. Richard B. McKenzie, Gordon Tullock
      Pages 53-68
    3. Richard B. McKenzie, Gordon Tullock
      Pages 69-90
    4. Richard B. McKenzie, Gordon Tullock
      Pages 91-106
  4. The New World of Personal Economics

    1. Front Matter
      Pages 107-107
    2. Richard B. McKenzie, Gordon Tullock
      Pages 109-122
    3. Richard B. McKenzie, Gordon Tullock
      Pages 123-141
    4. Richard B. McKenzie, Gordon Tullock
      Pages 143-150
    5. Richard B. McKenzie, Gordon Tullock
      Pages 151-152
    6. Richard B. McKenzie, Gordon Tullock
      Pages 153-165
    7. Richard B. McKenzie, Gordon Tullock
      Pages 167-198
  5. The New World of Pricing Strategies

    1. Front Matter
      Pages 199-199
    2. Richard B. McKenzie, Gordon Tullock
      Pages 201-217
    3. Richard B. McKenzie, Gordon Tullock
      Pages 219-234
    4. Richard B. McKenzie, Gordon Tullock
      Pages 235-243

About this book

Introduction

The New World of Economics, 6th edition, by Richard McKenzie and Gordon Tullock, represents a revival of a classic text that, when it was first published, changed substantially the way economics would be taught at the introductory and advanced levels of economics for all time.  In a very real sense, many contemporary general-audience economics books that seek to apply the “economic way of thinking” to an unbounded array of social issues have grown out of the disciplinary tradition established by earlier editions of The New World of Economics. 

This new edition of The New World will expose new generations of economics students to how McKenzie and Tullock have applied in a lucid manner a relatively small number of economic concepts and principles to a cluster of topics that have been in the book from its first release and to a larger number of topics that are new to this edition, with the focus of the new topics on showing students how economic thinking can be applied to business decision making.  This edition continues the book’s tradition of taking contrarian stances on important economic issues.  Economics professors have long reported that The New World is a rare book in that students will read it without being required to do so.

Keywords

Contrarian Economics Coupons Economic Thinking Microeconomics Pricing

Authors and affiliations

  • Richard B. McKenzie
    • 1
  • Gordon Tullock
    • 2
  1. 1.Paul Merage School of BusinessUniversity of California, IrvineIrvineUSA
  2. 2.Law & Economics CenterGeorge Mason UniversityArlingtonUSA

Bibliographic information

  • DOI https://doi.org/10.1007/978-3-642-27364-3
  • Copyright Information Springer-Verlag Berlin Heidelberg 2012
  • Publisher Name Springer, Berlin, Heidelberg
  • eBook Packages Business and Economics
  • Print ISBN 978-3-642-27363-6
  • Online ISBN 978-3-642-27364-3
  • About this book