Trends and Issues in Global Tourism 2011

  • Roland Conrady
  • Martin Buck

Part of the Trends and Issues in Global Tourism book series (TIGT)

Table of contents

  1. Front Matter
    Pages i-xxiv
  2. New Data on Tourism and Changing Travel Behaviour

    1. Front Matter
      Pages 1-1
    2. Rolf Freitag, Dennis Pyka
      Pages 3-18
    3. Christoph B. Melchers, Patricia Moser
      Pages 37-40
  3. Challenges in Global Aviation Management

    1. Front Matter
      Pages 41-41
    2. Jürgen Ringbeck, Daniel Röska
      Pages 43-50
  4. Hospitality Management in a Changing Environment

  5. Destination Management: Product – Branding – Promotion

    1. Front Matter
      Pages 133-133
    2. Wolfgang Georg Arlt, Jens Thraenhart
      Pages 149-154
    3. Ralph Kadel, Mirjam Rödl, Thomas Wollenzien
      Pages 155-162
  6. Marketing Management in Global Tourism: Identifying New Opportunities

  7. Business Travel Management: Costs – Yield – Success

    1. Front Matter
      Pages 229-229
    2. Ewald Brochhausen
      Pages 237-243
    3. Ernst-Otto Thiesing
      Pages 245-251
    4. Stefan Luppold, Hans Rück
      Pages 253-277
  8. Corporate Social Responsibility: Help or Hindrance?

  9. Beyond the Boundaries of the Tourism Industry

About this book


This book provides insights into important trends and future scenarios in the global tourism and travel industry. It analyses today’s challenges in the aviation and hospitality industry, in destination management, and in marketing and distribution management. New empirical data on general travel behaviour and the latest consumer trends are also presented. The contributors to this book are well-known individuals from important tourism, travel and consulting firms (e.g. BCD Travel, Öger Tours, Booz and Company, GfK, IPK International) and researchers from universities in Switzerland, United Kingdom, the Netherlands, and Germany. In addition institutes specializing in future research highlight important travel trends. Corporate social responsibility is one of the top themes to-be and therefore a focus of this book, offering insights into the concept of CSR, empirical data on consumer requests, corporate strategy issues and financial investment implications.


Corporate Social Responsibility Global Tourism Tourism Tourism Management Travel

Editors and affiliations

  • Roland Conrady
    • 1
  • Martin Buck
    • 2
  1. 1.FB Touristik und VerkehrswesenFH WormsWormsGermany
  2. 2., Competence Center Travel and LogisticsMesse Berlin GmbHBerlinGermany

Bibliographic information

  • DOI
  • Copyright Information Springer-Verlag Berlin Heidelberg 2011
  • Publisher Name Springer, Berlin, Heidelberg
  • eBook Packages Business and Economics
  • Print ISBN 978-3-642-17766-8
  • Online ISBN 978-3-642-17767-5
  • Series Print ISSN 1868-0127
  • Series Online ISSN 1868-0135
  • Buy this book on publisher's site