Dynamic Strategic Analysis

Demystifying simple success strategies

  • Authors
  • Sebastian¬†Raisch

Table of contents

  1. Front Matter
    Pages I-XIII
  2. Sebastian Raisch
    Pages 1-15
  3. Sebastian Raisch
    Pages 17-74
  4. Sebastian Raisch
    Pages 75-141
  5. Sebastian Raisch
    Pages 143-176
  6. Sebastian Raisch
    Pages 177-233
  7. Sebastian Raisch
    Pages 235-246
  8. Back Matter
    Pages 247-290

About this book


The foremost activity as far as strategy management is concerned has always been the analysis of factors underlying firm success. While significant insights have been gained, the field is still highly fragmented, often oversimplifies the interrelation between success factors, and remains inherently static in its approach.

Sebastian Raisch establishes three models to address these limitations and validates them in a field study of global media enterprises. The integrated model combines the most relevant determinants of company performance into a single model and the complex model captures the interrelations between these determinants. Furthermore, the evolutionary model encompasses the evolution of these determinants over time. The combined results provide a state-of-the-art view of the factors and effects underlying firm performance.


Complexity Corporate strategy Dynamics Media industry Performance Strategic analysis development strategy

Bibliographic information

  • DOI
  • Copyright Information Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2004
  • Publisher Name Deutscher Universit√§tsverlag
  • eBook Packages Springer Book Archive
  • Print ISBN 978-3-8244-8249-8
  • Online ISBN 978-3-322-81883-6
  • Buy this book on publisher's site